Twitter Custom Timelines

Posted by & filed under Custom Timelines, digital marketing, Social Media, Social Media Marketing, tweets, Twitter, Twitter Timelines.

Purpose Twitter announced a new feature, custom timelines. Initially, the feature will be available for Tweetdeck Web, Chrome and PC, with the Mac update to follow. This move comes at an interesting time because Twitter phased out the mobile and desktop versions of Tweetdeck a few months ago; this may lead users to believe the… Read more »

How To Stand Out From The Crowd And Challenge The Champion

Posted by & filed under back9network, Bullseye Strategy, content marketing, customers, foxsports, integrated marketing, loyalty, media, miami dolphins.

I recently had the privilege of moderating a panel discussion with executives from the Miami Dolphins, FoxSports, and the Back9Network. While this was a panel of sports executives, the lessons learned at the event can be applied to any business. The panel offered an interesting juxtaposition of media conglomerates vs. start up businesses, national vs…. Read more »

Facebook for B2B Marketers

Posted by & filed under B2B, B2B marketing, B2B social media, business to business, business to business marketing, content marketing, Facebook, Social Media, though leadership marketing.

It’s undeniable that if you’re a B2B marketer today, you absolutely must have a LinkedIn strategy but many B2B marketers are simply missing the boat on Facebook. It’s not about Facebook vs. LinkedIn; it’s about how Facebook can be an important piece to your overall marketing strategy. Why Facebook? Giant Audience = Tremendous Reach! Facebook… Read more »

Five Engaging Facebook Tips

Posted by & filed under Uncategorized.

Social is like seasons, it’s constantly changing. What you read this morning might be old news by this afternoon. As digital marketers we’re always striving to stay ahead of changes that are happening more rapidly now than ever. In this blog I’ll share five of my top Facebook tips that can increase your user engagement…. Read more »

Social Media Moves from Brand Awareness and Customer Service to Direct Response Marketing

Posted by & filed under brand awareness, direct response marketing, Facebook, Joe Bonamassa, lead generation, PAAS Easter Eggs, Social Media.

Social media has become a staple in most corporate digital marketing strategies. Brand awareness and customer service are often cited as two of the key drivers for adding it to the marketing mix.  Social media has been an excellent platform for brands to become more than just a logo; it’s become a platform for brands… Read more »

Social Media Marketing: Five Steps to Help You Get Started

Posted by & filed under Facebook, Google, Google plus, integrated marketing, likes, LinkedIn, online campaigns, online marketing, Pinterest, retweets, small business marketing, Social Media, Twitter.

The rumors are true. Social media works for businesses of all sizes, can increase revenue and establish brands as thought leaders in their space. If you are thinking to yourself that you don’t have the time, lack the know-how or don’t know where to get started read the five steps below that can kick-start your… Read more »

Digital Marketing Internship At Bullseye Strategy

Posted by & filed under Bullseye Strategy, display media, ecommerce, email, Internship, online marketing, search engines, Social Media.

Bullseye Strategy ( has part time paid internship positions available for 10-20 hours per week at our headquarters on Las Olas Blvd, Fort Lauderdale, FL. We are looking for fun, motivated candidates to join our growing team. The ideal candidate is either in their Junior or Senior year, or has recently graduated college. The ideal… Read more »