Q & A with recent MBA graduate Kyle Braeske, who is Bullseye Strategy's paid media coordinator
By Bullseye Strategy Staff As Mother’s Day approaches, we caught up with one of the most extraordinary working mothers we know: Bullseye Strategy Agency co-owner Maria Harrison, who was just awarded The Commonwealth Institute South Florida Top Women in Business award for the second year in a row. Squarely in the category of “I Don’t ...
By Bullseye Strategy Staff Every year, March 8th is International Women’s Day (IWD). It’s a global celebration of women’s social, economic, cultural and political achievements. These efforts do not belong to any one country, group or organization. As InternationalWomensDay.com puts it, “[IWD] is all about unity, celebration, reflection, advocacy and action – whatever that looks ...
By Maria Harrison, President, and Jonathan Schwartz, CEO Bullseye Strategy Bullseye Strategy celebrates its 10-year-anniversary this month! In that time, we’ve had our highs and lows, met some of the most impressive digital brains in the industry, and have grown more than a few grays. Above all else, we have had the opportunity to get ...
By Bullseye Strategy Staff Relationships take work. You know this is true in love, but sometimes we forget that it’s also true in business. At Bullseye Strategy, we take commitment to heart. In fact, our tenure with clients is more than double the industry standard. We credit this to our great service and our demonstrated ...
By Mark Eting Bullseye Strategy Special Correspondent You’d better duck or grab a glove if you’re in digital marketing, because this week is all about the curveball. We have big news from Twitter about their new beta app. Mobile carriers including AT&T are pulling out the proverbial data location rug from underneath us. Meanwhile, Google ...
By Jorie Mark, Senior Director of Content Strategy It’s difficult to scroll through Instagram without seeing dozens of #sponsored posts, usually by photogenic influencers cleverly posing with the products they represent. Yogurt, lipstick, mobile phone chargers, baby wipes, tooth-whitening trays–they make it all look glamorous. Considering that 75% of marketers report having worked with influencers ...
By Maria Harrison, President, Bullseye Strategy A-lines, sheaths and maxi dresses…oh my! And more importantly, why? If you’re riding the elevator at our headquarters at 110 East Broward Boulevard this month and feel like you’ve stepped into an episode of Mad Men with all the skirt-clad women, let me explain what’s going on. The Bullseye ...
By Maria Harrison, President, Bullseye Strategy “Personalization” may be the biggest marketing buzzword of 2018, but there’s a fine line between providing your customers with highly-relevant marketing and over-stepping. Save being “creepy” for spider webs and haunted houses and give your customers a little breathing room. Follow these tips to create marketing that tells your customers ...
50 top women in business by The Commonwealth Institute South Florida (TCI). Maria is thrilled to be recognized along with her peers as an outstanding business leader and entrepreneur among an extraordinary class of women. The Commonwealth Institute to Honor Top Women in Business at Luncheon Bullseye’s Maria Harrison and forty-nine other distinguished women will ...
