5 New Year’s Resolutions for Digital Marketers

Posted by & filed under customers, demographics, dgital marketing, digital advertising, digital marketing, digital trends, display advertising, ecommerce, influencers, Instagram, multichannel marketing, search engine optimization, SEO, social advertising, Social Media.

Sharpen your marketing in 2019

By Jonathan Schwartz, CEO, Bullseye Strategy The collective spirit of self-improvement makes the New Year a good time to line up an action plan for success, whether it’s a personal goal or a business goal. At Bullseye Strategy, we’ve definitely got fitness on our minds; if you’ve seen us on Instagram this month, you’ll see… Read more »

Bullseye Buzz: Curveballs from Twitter, Mobile Carriers & Google

Posted by & filed under Bullseye Strategy, dgital marketing, Digital Marketing News Roundup, geotargeting, Google, mobile, mobile advertising, mobile marketing, search engine optimization, SEO, social media trends, Twitter.

marketing curveballs

By Mark Eting Bullseye Strategy Special Correspondent You’d better duck or grab a glove if you’re in digital marketing, because this week is all about the curveball. We have big news from Twitter about their new beta app. Mobile carriers including AT&T are pulling out the proverbial data location rug from underneath us. Meanwhile, Google… Read more »

5 Myths about Influencer Marketing

Posted by & filed under Blog, Bullseye Strategy, content marketing, dgital marketing, digital advertising, digital marketing trends, influencers, Instagram, Social Media.

influencer marketing myths

By Jorie Mark, Senior Director of Content Strategy It’s difficult to scroll through Instagram without seeing dozens of #sponsored posts, usually by photogenic influencers cleverly posing with the products they represent.  Yogurt, lipstick, mobile phone chargers, baby wipes, tooth-whitening trays–they make it all look glamorous. Considering that 75% of marketers report having worked with influencers… Read more »

4 Tips For Choosing a Digital Marketing Agency

Posted by & filed under dgital marketing.

Choosing a digital marketing agency

  Selecting a digital marketing agency is no easy task when the barrier to entry to start an agency seems relatively low, and there is an agency on every other corner it seems. There are a variety of factors to consider when choosing a digital marketing agency that will help ensure the client and agency… Read more »

O Blog, Where Art Thou?

Posted by & filed under Blog, brand awareness, dgital marketing, interactive marketing, reputation management, search engine optimization, SEO.

5 Reasons Why Your Business Needs a Blog We all know the struggle of staying relevant on the ever changing digital stage. One way you can overcome this challenge is to give your business a Shakespearian size voice that reaches beyond your immediate scope. A Blog is a great platform to leverage to stay top-of-mind… Read more »