Over the course of the last decade, there have been a great number of websites that purport to help you track your professional network and, in turn, grow your business, but none has been more valuable than LinkedIn. That’s not to say that there aren’t other valuable products out there. One product that I have been ...
Google has taken what may be the final shot at the bow of Adobe Flash by issuing “Flash” warnings in Google mobile search. Remember when most restaurant, bar, and brand websites were built in Adobe Flash? Thankfully, the decidedly more mobile-friendly HTML5 has taken over as the design language of choice. There are Flash websites ...
It’s beginning to look a lot like Facebook, everywhere you go. Earlier this month, Twitter announced a redesign of user profiles and they look quite familiar. Twitter is calling their new design an easier and more fun way to express yourself – or your brand – through the web profile, and it is now available ...
Digital Trends for the Always On Customer 2014 Recently, I keynoted at a marketing summit for Ultimate Software, a Fortune 100 Best Company to Work for winner. At Ultimate, their focus is always on people – whether employees, customers, or prospective customers. As a B2B human capital management technology company, they thrive and grow because ...
Purpose Twitter announced a new feature, custom timelines. Initially, the feature will be available for Tweetdeck Web, Chrome and PC, with the Mac update to follow. This move comes at an interesting time because Twitter phased out the mobile and desktop versions of Tweetdeck a few months ago; this may lead users to believe the ...
You could buy a cup of coffee before there was ever a Starbucks. And the only questions you had to answer were regular or decaf and small or large. Starbucks released their earnings report last week and as I read through the news, I marveled at the results as they continue to outpace all of ...
1. Integrate QR Codes Are you using QR (Quick Response) codes to promote your brand? Utilizing QR codes allow us to share relevant content with a user about our products, services and promotions, easily via mobile devices. It’s also a simple way to connect with your audience, enhance SEO, and increase your website traffic. 2. ...