Bullseye Buzz: GenZ Rolls Eyes at Celebrities | Coachella Debuts Amazon Pop-Up

Posted by & filed under demographics, Digital Marketing News Roundup, Google, mobile, multichannel marketing.

GenZ eyeroll

By Mark Eting Bullseye Strategy Special Correspondent This week in digital marketing news, the parents, aunts, and uncles of Generation Z shoppers at our agency hugged each other with relief, exclaiming, “It’s not just us??” when we learned that this age group rolls its eyes not only at authorities but at celebrities, too. A new… Read more »

5 New Year’s Resolutions for Digital Marketers

Posted by & filed under customers, demographics, dgital marketing, digital advertising, digital marketing, digital trends, display advertising, ecommerce, influencers, Instagram, multichannel marketing, search engine optimization, SEO, social advertising, Social Media.

Sharpen your marketing in 2019

By Jonathan Schwartz, CEO, Bullseye Strategy The collective spirit of self-improvement makes the New Year a good time to line up an action plan for success, whether it’s a personal goal or a business goal. At Bullseye Strategy, we’ve definitely got fitness on our minds; if you’ve seen us on Instagram this month, you’ll see… Read more »

Bullseye Buzz: Facebook’s Ghost of Christmas Past and Other News

Posted by & filed under Bullseye Strategy, digital marketing, digital marketing trends, display advertising, Facebook, Facebook advertising, Facebook marketing, Google, multichannel marketing, online marketing, search engine, social advertising.

holidays at the Bullseye Strategy agency

By Mark Eting Bullseye Strategy Special Correspondent Welcome to a special holiday edition of The Bullseye Buzz, where we talk about the latest digital marketing headlines that agencies like ours are buzzing about. We thought this week would be light on news, since most of us are preoccupied with our upcoming Secret Santa gift exchange…. Read more »

The Always On Customer – Digital Trends 2014

Posted by & filed under B2B marketing, digital marketing, digital trends, hotel marketing, integrated marketing, interactive marketing, mobile marketing, multichannel marketing, omnichannel, software marketing.

Digital Trends for the Always On Customer 2014 Recently, I keynoted at a marketing summit for Ultimate Software, a Fortune 100 Best Company to Work for winner. At Ultimate, their focus is always on people – whether employees, customers, or prospective customers. As a B2B human capital management technology company, they thrive and grow because… Read more »