VLOG: Women Leadership Award – Maria Harrison

If you’re not as familiar with Infulencer Marketing as you should be. Our President Maria Harrison has the details on why it needs to be a big part of your marketing plan.

Media Planning & Buying with Maria Harrison | Bullseye VLOG

What Is Media Planning and Buying?  Media planning is the art and science of figuring out where your ads need to run, how long they need to run, and how frequently they need to be shown to your target audience to be successful. What Do I Need to Know Before I Begin? We usually start […]

Influencer Marketing Insights with Maria Harrison | VLOG

What Is Influencer Marketing?  Influencer marketing is when social media celebrities or personalities use their clouts with their audiences to talk about a product or a service that they’re passionate about that they’ve used. Typically social media personalities who have significant influence over their communities can help you, as a brand, get the word out […]

SEO Basics with Maria Harrison | Bullseye Strategy

What Is Search Engine Optimization (SEO)? SEO is the practice of search engine optimization, which is a fancy way of saying getting your site to appear on one of the first or the first page of Google. Is SEO Just for Google? Bing or DuckDuckGo, Yahoo, but we all know that Google has the biggest […]

UX and UI Explained by Maria Harrison | Bullseye Strategy

What is UX and UI? Often in the industry, these terms will get used interchangeably, but they are different things. UX applies to the human-first approach to product design. Really thinking about how a consumer or customer interacts with your products, all the way from the physical world to the digital world. Think about apple […]