Influencer
Marketing Agency
Elevate your brand story with the authentic power of Influencer Marketing. Our strategic approach identifies the perfect influencers to amplify your message, driving engagement and conversions with precision and creativity.
Influencer
Marketing Agency
Elevate your brand story with the authentic power of Influencer Marketing. Our strategic approach identifies the perfect influencers to amplify your message, driving engagement and conversions with precision and creativity.
THE POWER AND IMPACT OF INFLUENCER MARKETING
There are many benefits of influencer marketing with Bullseye Strategy. First, word of mouth marketing: your product or service comes from a reliable source with credibility and can build messages tailored to their unique audience. This leads to potential purchases because of trust.
HOW AN EXPERT INFLUENCER MARKETING AGENCY GETS THE MOST ROI?
While your influencer relationships may lead to direct purchases, another benefit of influencer marketing is the content assets that you will get from the influencers. We reuse your content from influencers and place them in paid ads. So not only will you have an ad presented to a custom audience, but we choose the most valuable pieces from your influencer campaign that will resonate with your potential customers most.
HITTING THE BULLSEYE WITH OUR INFLUENCER MARKETING SERVICE
Let’s begin with the end goal in mind. Our experts start crafting your strategy by first identifying your main objectives. Whether you’re selling a specific product or want to spread brand awareness, every business aims to hit a different target. Your goals are important to our team when it comes to carefully crafting and executing your influencer marketing campaign.
OUR INFLUENCER MARKETING AGENCY MANAGES EVERY STEP
With 295 million social media users in the United States, influencers are growing in popularity, making influencer marketing an excellent choice for your marketing campaign. But not every influencer has the followers and engagement needed to obtain a marketing deal.
HOW OUR INFLUENCER MARKETING SERVICE MAKES WORD OF MOUTH COUNT
Social media followers are strongly committed to those they follow. 49% of consumers rely on influencer recommendations when making a purchase. Our influencer marketing campaigns are a word-of-mouth approach that attaches your product to a specific influencer who agrees to share it on their social channels to spread the word.
OUR INFLUENCER MARKETING AGENCY HITS THE TARGET EVERYTIME
We earned our name for a reason. Our influencer marketing agency partners your brand with key social media influencers to spread the word about your product or service. Whether you want to reach a specific audience based on social demographics, location, or product interest, our professionals work with influencers to create compelling and creative content that you can use for all your marketing and advertising needs.
Case Studies
The Enclave
fStop Foundation
Motif Photos
Our team is passionate about seeing our clients succeed. Call our experts at Bullseye Strategy to learn more, or schedule your free consultation for our influencer marketing services.
WE TAKE THE FOLLOWING STEPS TO MANAGE YOUR INFLUENCER MARKETING CAMPAIGN:
1. Identify your brand goals for influencer campaigns
Once we identify an influencer to work with your brand, we work with you to establish a clear brief outlining what you expect from the partnership. This highlights everything from still shots to unboxing videos that capture an authentic reaction. A strong brief ensures you get the most from your influencer campaign.
2. Identify the right influencers
First and foremost, we find influencers right for your specific campaign. Simply having a large audience isn’t enough. Their marketing of your brand and product must belong on their feed. The more natural it is to see your content on their pages, the more likely it is that their followers will not only be interested in your brand it does not feel forced. For example, the fashion influencer may have 5 million followers, but sharing car parts isn’t what their followers expect to see. Therefore, they are less likely to engage with, interact, or visit your website to learn more.
When we look for influencers to represent your brand, we search for someone who has a genuine connection with their audience. They actively engage with their followers, responding to comments and answering questions. This generates a level of trust, so your influencer campaign isn’t overlooked. An influencer isn’t a spokesperson; they’re endorsers of your brand, and their endorsement must have weight and value.
We also work to ensure that an influencer’s followers and engagement are not fraudulent. We utilize our digital tools and know what to look for so that the influencers we recommend have legitimate followings with active, authentic engagement.
3. Create a brief
This describes our process during content creation and what is required from the freelancer. The brief will define everything about the influencer campaign, including hashtags influencers will use, types of creative assets they are responsible for providing, such as unboxing, stills, video, TikTok and Reels style videos, Lives updates, and tagging.
4. Coordinate Logistics
Whether influencers need products or are on-site for an event, we coordinate everything, ensuring every aspect of the implementation process runs smoothly.
5. Manage Timing of posts
Our team uses social media tools to research the best timing of your content. Once the content is complete, it will be scheduled to run based on the time and dates we find are best suited and the timing of your campaign.
6. Track Success
Once your campaign goes live, it’s essential to track its success. We use social media management tools to calculate how many engagements, impressions, views, web traffic, and even sales the influencer content generated. We will also keep the best-performing content for future use for social media and ads.
7. Extend the Life of the Partnership
We reuse assets in various formats to maximize the cost-benefit of working with influencers.
Stacey Sutherland2023-08-22I am thrilled to share a glowing review for the BullsEye Strategy team! Their efforts have been instrumental in catapulting our brand’s online presence to new heights. In a world where collaboration is key, BullsEye has been an invaluable partner in our journey to connect with industries seeking to leverage the potential of travel for fostering brand loyalty and engagement. Thanks to their in depth knowledge of SEO, we’ve reached the number one seat at the top of search engine rankings, a testament to their expertise in digital strategy. Their insights have consistently hit the mark, guiding us towards strategies that resonate with our target audience. Moreover, their consistent creation of impactful content has ensured that we remain not only relevant but also a frontrunner in our field. Working with BullsEye has been an absolute delight - their wealth of knowledge and collaborative spirit have made them an indispensable asset to our team. Many thanks to BullsEye for their contributions!
Jeff2022-09-04Great full-team experience to enhance our web, LinkedIN, and Google ad presence. Their expertise ensures that all aspects of our site are helping each other. We will be able to see where our customers are going and if they are finding what they need and seek.
Yvonne Monroe2022-06-15Love working with the Bullseye team. We've been a client for several years with very positive results.
Jason Schreier2022-05-06Bullseye has done a great job of handling our marketing & SEO/SEM needs. They have a diverse team capable of managing all areas, are highly organized, & a pleasure to work with. We highly recommend them.
Lisa Clark2022-04-28Everyone at Bullseye is terrific. Each specialty is handled by a subject expert and all is coordinated through an account manager. Our online business is tracking 100% YOY so far!!! We are confident this trend will continue with their support and strategy. Major Kudos to Natasha, our account manager. She is so knowledgeable, pleasant and organized!!!!
fStop Foundation2021-02-19The team at Bullseye Strategy has been a very powerful force in helping us grow our awareness and online presence. We love working with them! They are extremely responsive and are great listeners adjusting the message and the programs to what we need and when we need it. Highly recommend them!
Ashley2021-02-03Experienced staff with an amazing culture. Hands down the best job I have ever had. This is an agency with remarkable knowledge, strategy, and proven results. Highly-recommended!
Premier Virtual2021-02-03Working with Jonathan and Bullseye has been great. Very knowledgeable and gets things done. They also came up with great ideas to help my business grow. Highly recommend.
Scott2020-04-28Bullseye has handled the internet marketing for my law firm, Solkoff Legal, P.A., since October of 2019. They have proven to be a knowledgeable resource for us and constantly impress me with their easy availability, preparation and tracking systems. They are result-oriented, respect the firm's budget and we are seeing the results of our relationship in our bottom line. I recommend Bullseye for Internet Marketing and invite calls as a reference.