D2C Ecommerce Case Study
‘I credit Bullseye’s strong SEO work with a lot of our recent success with organic sales, and we’re very encouraged by the results we’ve been seeing these past few months.’
– Adam Weidenbaum, President and Founder
THE RESULTS
May 2020 record sales (during COVID pandemic)
NEW KEYWORDS RANKING
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KEYWORDS RANKING IN TOP 10 POSITIONS
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THE CHALLENGE
Launch Everhem in a competitive SEO space where incumbents have been ranking for years.
Rank a new web site for highly competitive keywords.
THE SOLUTION
Analyzed the competitive market place including rankings, authority, and content.
Position Everhem as the authoritative leader in window treatments and interior design.
KEY D2C ECOMMERCE TACTICS IMPLEMENTED
- Commercially Viable Keyword Strategy
- White Hat Anchor Text Backlink Strategy and Implementation
- New Optimized Content Additions
- Technical Site Optimizations
Direct-To-Consumer
Everhem is a newly launched direct-to-consumer brand that allows people to create custom window coverings that cohesively blend with and complement the design aesthetic of their space. Everhem engaged Bullseye Strategy to craft the digital marketing plan to launch and acquire customers.
Sample Everhem Rankings
