Complete TikTok Marketing Guide for Success | Bullseye

As per the ever-evolving digital marketing landscape, the social media platforms that connect brands with buyers across the globe are constantly changing. Just when you think you have a hold on the latest social media marketing strategies, a new network begins to trend — and with it, new techniques. Such was the case with TikTok, […]

Bullseye Buzz: Bye, UpFronts. Hi, NewFronts!

By Mark Eting Bullseye Strategy Special Correspondent Once upon a time, people watched broadcast TV, and UpFronts, the seasonal gathering of advertisers and TV network execs to divvy up commercial air time, was an incredibly important event. (Isn’t that quaint, almost like a tea party or a rotary-dial phone?) Today, of course, viewers take a […]

Bullseye Buzz: A Quizzical Week in Digital Marketing

Between an unusual video strategy by Adobe, Instagram’s quizzes and Shopify’s upgrades, it’s been a thought-provoking week.

YouTube Connect: The Next Live Streaming Juggernaut

trends in digital media marketing. Just imagine the endless opportunities in terms of advertising your brand to an already established subscriber base. Now you may ask yourself if it’s worth the investment and time to Live Stream, but let’s put it in the perspective of the consumer. In today’s ever-evolving commercial world, consumers are in […]

New Facebook Update: Recommended Videos Roll Out

Maximizing Video Impact on Social Media | Bullseye Strategy

Just like everything else, video was “just a fad” to some marketers. Well, as AllTwitter.com put it, “Video is the new black when it comes to social media.” Because video is all the social media rage, VideoExplainers created an infographic to showcase the importance of video in the social savvy world. Here are some quick facts from […]