Data Analytics
The numbers don’t lie and the proof is in the pudding! We distill customer acquisition from first click to final interaction, across your digital and physical touchpoints, into actionable insights. Our data analytics services pinpoint the sweet spot where performance analytics and marketing data converge, empowering brands to unlock the real value of their marketing efforts. By doing so, we boost profitability and thwart competitors.
If you can’t read the whole story, it’s not worth opening the book. That’s our philosophy when it comes to analytics and the reason we use best-in-breed techniques for gathering and analyzing first- and third-party data. The combination of a technically sound infrastructure and our data-science approach helps us uncover what’s working and what needs improvement. Armed with this comprehensive intelligence, we can write the sequel to your success.
Strategy + Execution = Results
Google Analytics configuration
Google Analytics tracks and reports your website traffic. It’s a robust platform that works best when you’ve customized your installation. Within Google Analytics, we will tag your site, create goals, set up campaign tracking, and tackle any configuration conundrums to ensure you’re pulling in the right performance data.
Data Mining
Data is at the core of a successful digital marketing strategy. That’s why we meticulously track every effort – from top-level revenue to drilled-down details. This allows us to see what has worked, what hasn’t and where we can seize new opportunities.
Reporting
Regularly analyzing the data allows you to monitor changes in your business’s performance. We take the time to organize and succinctly summarize this information in a way that clearly outlines the health of your digital marketing strategy, and we boil that down into specific insights and actionable next steps.
Optimization
Optimizing data involves evaluating internal and external sources as well as enhancing the collection process. We help you dig into these areas to increase efficiencies and get the most out of your digital marketing dollars.
KPI Tracking
Key performance indicators (KPIs) are an honest assessment of whether you’re truly hitting your goals. We help you establish which digital marketing objectives deserve your attention, then track those KPIs to determine how well your strategy is working.
Case Studies
See how our analytics services can help your business succeed
6/05/2022 Read More
Bullseye has done a great job of handling our marketing & SEO/SEM needs. They have a diverse team capable of managing all areas, are highly organized, & a pleasure to work with. We highly recommend them.
4/28/2022 Read More
Everyone at Bullseye is terrific. Each specialty is handled by a subject expert and all is coordinated through an account manager. Our online business is tracking 100% YOY so far!!! We are confident this trend will continue with their...
2/03/2021 Read More
Working with Jonathan and Bullseye has been great. Very knowledgeable and gets things done. They also came up with great ideas to help my business grow. Highly recommend...
2/19/2021 Read More
The team at Bullseye Strategy has been a very powerful force in helping us grow our awareness and online presence. We love working with them! They are extremely responsive and are great listeners adjusting the message and the programs to
2/03/2021 Read More
Experienced staff with an amazing culture. Hands down the best job I have ever had. This is an agency with remarkable knowledge, strategy, and proven results. Highly-recommended!
6/15/2022 Read More
Love working with the Bullseye team. We've been a client for several years with very positive results.
4/09/2022 Read More
Great full-team experience to enhance our web, LinkedIN, and Google ad presence. Their expertise ensures that all aspects of our site are helping each other. We will be able to see where our customers are going and if they are finding what...
8/22/2023 Read More
I am thrilled to share a glowing review for the BullsEye Strategy team! Their efforts have been instrumental in catapulting our brand’s online presence to new heights. In a world where collaboration is key, BullsEye has been an invaluable …
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