Put a Pin in It: What You Need to Know About Pinterest Marketing

Pinterest marketing entered the digital landscape with a bang in 2010 and has only continued to make waves for digital marketers since. In January 2021, Pinterest was ranked the 14th largest platform in terms of global active users, outranking social media behemoths such as Twitter and Reddit by more than 50 million. It boasts an […]

Bullseye Buzz: There's Something About Mary Meeker

In this week’s Bullseye Buzz, we discuss the Mary Meeker report, Pinterest’s new ads and targeting on Spotify podcasts.

Bullseye Buzz: What You Don't Know WILL Hurt You

By Mark Eting Bullseye Strategy Special Correspondent You know what they say about the word “assume”: don’t. This is especially true if you’re responsible for your company’s bottom line. At risk: local businesses who think simply having a website with up-to-date contact info is enough for them to be found online, marketers shying away from […]

Social Media Marketing: Five Steps to Help You Get Started

The rumors are true. Social media works for businesses of all sizes, can increase revenue and establish brands as thought leaders in their space. If you are thinking to yourself that you don’t have the time, lack the know-how or don’t know where to get started read the five steps below that can kick-start your […]

Facebook Launches its Open Graph Application Integration

Your Personal Activity Log! Keeping track of what you’re doing… just got easier! Back in September 2011, Facebook announced a number of F8 integrations (Ticker, Timeline, Subscribe button, etc.) that would roll-out over the course of the upcoming months. Among these advancements, was the ability to add open graph applications, which would allow users to […]