May is finally here! This Bullseye Buzz we review new data from the last two months that shows just how the COVID pandemic is affecting digital marketing.
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Digital Marketing Blog
Stay up-to-date on all things digital. Here you’ll find expert insights, perspectives and thought-leadership on everything from the latest trends, search algorithm updates, to trends, long-term shifts, design and development best practices, digital media, content marketing and so much more.
Blog Posts
Bullseye Buzz: Facebook Subtraction, Google Addition, Messenger Multiplication
By Mark Eting Bullseye Strategy Special Correspondent Facebook Does an About-Face Less than a year ago, Facebook made campaign budget optimization mandatory, and digital marketers have been pushing back since before it was being enforced. We’re happy to report...
5 Myths about Influencer Marketing
By Jorie Mark, Senior Director of Content Strategy It’s difficult to scroll through Instagram without seeing dozens of #sponsored posts, usually by photogenic influencers cleverly posing with the products they represent. Yogurt, lipstick, mobile phone chargers, baby...
Effective Blogging Tips for Businesses | Bullseye Strategy
5 Reasons Why Your Business Needs a BlogWe all know the struggle of staying relevant on the ever changing digital stage. One way you can overcome this challenge is to give your business a Shakespearian size voice that reaches beyond your immediate scope. A Blog is a...