Bullseye Buzz: Google, Pinterest Make Beneficial eCommerce Changes

As eCommerce continues its trajectory in 2021, both Google and Pinterest are addressing changes that help brands, products, and marketers to sell products.
Bullseye Buzz: YouTube Shop, Instagram Likes, Google Console Reporting

YouTube tests eCommerce functionality, Instagram tests adding back like-counts, and Google Search Console Coverage Report is now more in-depth than ever.
Bullseye Buzz: Social Media Changes You Need to Know About for January

It’s been a wild week for social media. News about a new president-elect. Images from the Capitol. A president being banned from multiple channels. But not all the news about social media has been political in nature. In fact, the news most useful for digital marketers has more to do with new features many brands […]
Bullseye Buzz: Ring In The New Year With These New Google Features

Google rings in 2021 with several beneficial changes for digital marketers, including question hubs, short-form video, & augmented reality for shopping ads.
Bullseye Buzz: Three New Facebook/Instagram Changes Coming

This week’s Bullseye Buzz has info on Facebook limiting how many Ads a page can have, a patent for Instagram caption links, & new Instagram navigation tabs.
Bullseye Buzz: Apple’s New Emojis, Hulu Ads, Instagram Targets TikTok

By Mark Eting Bullseye Strategy Special Correspondent Greetings and salutations, digital marketing news-aficionados! Thank you for joining us here. If you’re a fan of digital marketing, social media, or yours truly (special shout-out to my Et-ceteras! You know who you are) buckle up, and let’s get going. Apple Reveals New Characters on World Emoji Day […]
Bullseye Buzz: Instagram Shop and Pinned Comments, Google Swirl Ads

By Mark Eting Bullseye Strategy Special Correspondent There are few things more refreshing in the heat of summer than an ice-cream cone. So we have a real digital marketing treat available for you this week, with a double-scoop of Instagram news, and a “swirl” of Google news on top. So grab a few napkins and […]
Bullseye Buzz: Instagram All Stories and Google Thumbnails

By Mark Eting Bullseye Strategy Special Correspondent We hope you had a wonderful July 4th/Independence Day long weekend. We were busy watching the news ticker to bring you the latest news from the world of Digital Marketing, and you’ll be glad we did. We have some real blockbusters, firecrackers, and bottle rockets to share with […]
Bullseye Buzz: Facebook Dives, LinkedIn Soars, Google Combines

By Mark Eting Bullseye Strategy Special Correspondent It’s been an excessively active week in digital marketing, friends. So rather than the usual salutations reserved for our Bullseye Buzz opening pitch, let’s dispense with the frivolities and dive right in. Brands Backing Out of Facebook Over #StopHateForProfit It’s been a rough few days for Zuck and […]
Bullseye Buzz: Google Keen on Pinterest, Instagram Eyes Consumers

By Mark Eting Bullseye Strategy Special Correspondent It’s officially Summer now. And while the dog-days are upon us, here at the Bullseye Buzz we’ve had to keep our cat-like digital marketing reflexes as sharpened as our claws. There is big news this week, so let’s dive right in. Google Continues to Stick It to Pinterest […]