All the Best Paid Search Agencies Have These Things In Common

Every business wants to maximize its online visibility, drive conversions, and ensure that every marketing dollar is spent wisely. That’s where paid search advertising comes in. Running campaigns through platforms like Google Ads or Microsoft Ads may seem simple, but success is far from guaranteed, and the stakes are rising. In Q2 2024, brands wasted […]

Major Google AdWords Layout Change | Bullseye Strategy

Google mobile search which is even more limited with just two paid ads above the fold. Say what? That’s right – mobile search is now informing desktop search. Because of the limited ad spots on a mobile device, most digital advertisers were seeing higher CPCs on mobile. Follow the money! So let’s get right to […]