by Maria Harrison | Aug 24, 2016 | Digital Marketing News Roundup
Twitter fights abuse by making it easier to hide abuse Twitter has updated its interface to try to tackle harassment concerns on the platform. Some of the changes include limiting notifications to people you follow on Twitter as well as a quality filter open to...
by Maria Harrison | Aug 10, 2016 | Digital Marketing News Roundup
New Twitter ads let brands bait fans into tweeting In an ongoing effort to up its advertising game, Twitter has released new ad units which Twitter claims are getting better engagement. These new ad units unlock pieces of content when users reply or retweet...
by Maria Harrison | Jul 29, 2016 | Digital Marketing News Roundup
Google Soon To Provide Ability to Import Call Conversion Data Call conversion details – once very limited in Google – will be getting a big update. Google has announced that it will allow the importing of call conversion data into AdWords. This...
by Maria Harrison | Jul 14, 2016 | Digital Marketing News Roundup
Pokémon GO: The Data Behind America’s Latest Obsession If you haven’t heard of it by now, you may be living under a rock, right alongside a Pokémon. Nintendo’s augmented reality game has taken the US by storm. By all metrics, Pokémon is the King of...
by Maria Harrison | Jul 8, 2016 | Digital Marketing News Roundup
The Top 7 Online Marketing Trends That Will Dominate 2016 Digital assistants will allow for a new kind of optimization. Digital assistants such as Siri and Cortana use traditional search engines when necessary, but not if the information being requested is...