As our Senior Account Manager, Natasha draws on over eight years of account and project management experience to lead our account team in providing exceptional service and work to a diverse roster of clients in all areas of digital marketing. She began her career working in Los Angeles at William Morris Endeavor, where she spent several years learning the entertainment industry and growing her account and project management skills. Upon returning to her hometown in South Florida, she began working in marketing and advertising as an Account Executive at Zimmerman, notably working on the Save-a-Lot and Lumber Liquidators national accounts.
Natasha provides daily hands-on service to clients both large and small, offering timely, creative solutions to meet their digital marketing needs. Natasha’s attention to detail, client service, and digital marketing knowledge allows her to excel and lead the team in client collaborations to create relevant and impactful digital marketing campaigns.
Natasha is a graduate of Penn State University, and in her free time, she loves spending time with friends and family, staying active, and soaking in the sun.
5 Ways to Optimize Your Twitter Content
Ultimately your goal is to become a credible source of timely, relevant information for people interested in the menu of products or services you offer. A good content mix consists of relevant posts to your industry, while remaining current. Here are a few tips to optimize your Twitter messaging to be consumed, and encourage your followers to engage and share your content.
1. Keep it Fresh
It is crucial to have consistent messaging on your brand’s social platforms. Twitter is the ‘King’ of real-time sharing, with feeds refreshing by the second. Keep your brand in real time by tweeting 2-3 times daily.
2. Add a Dash of Humor
Share a joke or funny picture with your following. Users often retweet entertaining content to their followers. It’s a great way to spice up the industry jargon, and informational tweets.
3. Combine Tweet Components
Start with a short catchy headline, add a corresponding link or image, and then include your #hashtags at the end to increase user search ability, remembering not to spill over and staying within the 140 characters count.
4. Stir in Retweets
Participate with other users by actively retweeting their content. Building those relationships within social sites, like Twitter, are almost as important as the content you share.
5. Drizzle on Links
Linking Twitter to your e-mail signature and website will build your followers, encourage real time engagement and combine all ingredients into one cohesive brand.
Try our tips today! Get the conversation started; share your other Twitter recipes for success with us here!