By Mark Eting Bullseye Strategy Special Correspondent We hope you had a wonderful July 4th/Independence Day long weekend. We were busy watching the news ticker to bring you the latest news from the world of Digital Marketing, and you’ll be glad we did. We have some real blockbusters, firecrackers, and bottle rockets to share with ...
By Mark Eting Bullseye Strategy Special Correspondent It’s been an excessively active week in digital marketing, friends. So rather than the usual salutations reserved for our Bullseye Buzz opening pitch, let’s dispense with the frivolities and dive right in. Brands Backing Out of Facebook Over #StopHateForProfit It’s been a rough few days for Zuck and ...
By Mark Eting Bullseye Strategy Special Correspondent It’s officially Summer now. And while the dog-days are upon us, here at the Bullseye Buzz we’ve had to keep our cat-like digital marketing reflexes as sharpened as our claws. There is big news this week, so let’s dive right in. Google Continues to Stick It to Pinterest ...
By Mark Eting Bullseye Strategy Special Correspondent Summer officially begins on Saturday. And like an ice cream cone on a hot summer day, this edition of the Bullzeye Buzz is so hot it’s melting. So grab a whole handful of napkins and read it fast, or you’ll be sorry you added all those sprinkles. Google ...
By Mark Eting Bullseye Strategy Special Correspondent There may still be a worldwide shortage of hand sanitizer and toilet paper, but there’s no shortage of digital marketing news recently. And we have rolls and rolls of it to cover in this week’s edition of the Bullseye Buzz Blog. So spare a square, and let’s get ...
By Mark Eting Bullseye Strategy Special Correspondent It’s June, summer is officially around the corner, and the weather is getting hotter. With that in mind, things heated up in the last few days for digital marketing news, and we’ve got the inside scoop that’s hot-off-the-presses. So put on your digital sunscreen, shades, and flip-flops, because ...
By Mark Eting Bullseye Strategy Special Correspondent If you’re a digital marketing news junkie like I am, this week has delivered. Facebook has launched an act of desperation to appeal to younger audiences who currently only use the platform to communicate with their elderly (aka Millennial and Gen Z) relatives. (If at all). Google has ...
By Mark Eting Bullseye Strategy Special Correspondent Happy New Year! It’s that time again…we’re dusting off our gym shoes, our juicers…and, if we’re marketers, our crystal balls. Because this is the time of year when we get to sink our teeth into so many juicy predictions for what to expect in the 2019 digital marketing landscape. Here ...
By Mark Eting Bullseye Strategy Special Correspondent Welcome to a special holiday edition of The Bullseye Buzz, where we talk about the latest digital marketing headlines that agencies like ours are buzzing about. We thought this week would be light on news, since most of us are preoccupied with our upcoming Secret Santa gift exchange. ...