9/5/16 – Weekly Digital Marketing News Roundup
Is a big Google search update happening? Chatter thinks so. Search Engine Land and other blogs are reporting that there’s been a Google algorithm update that’s impacting the core ranking algorithm and local pack. Chatter from SEOs indicate that it’s a Penguin algorithm update, which is focused on filtering out spammy websites. Algorithm updates happen on a daily and weekly basis – some more impactful than others – but as long as a website implements best practices, rankings shouldn’t be significantly impacted.