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The Twitter Redesign: Three Musts for Your Social Media Marketing Strategy

It’s beginning to look a lot like Facebook, everywhere you go. Earlier this month, Twitter announced a redesign of user profiles and they look quite familiar. Twitter is calling their new design an easier and more fun way to express yourself – or your brand – through the web profile, and it is now available ...

Write a Better Blog Post

When reading a blog post, people often make a decision in the first few sentences whether they want to continue reading or not. According to Smartbrief, the average online consumer has an attention span of eight seconds — a second less than a goldfish. We realize that cutting through all the noise to grab your ...

The Always On Customer – Digital Trends 2014

Digital Trends for the Always On Customer 2014 Recently, I keynoted at a marketing summit for Ultimate Software, a Fortune 100 Best Company to Work for winner. At Ultimate, their focus is always on people – whether employees, customers, or prospective customers. As a B2B human capital management technology company, they thrive and grow because ...

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