Five Engaging Facebook Tips

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Social is like seasons, it’s constantly changing. What you read this morning might be old news by this afternoon. As digital marketers we’re always striving to stay ahead of changes that are happening more rapidly now than ever. In this blog I’ll share five of my top Facebook tips that can increase your user engagement…. Read more »

Social Media Moves from Brand Awareness and Customer Service to Direct Response Marketing

Posted by & filed under brand awareness, direct response marketing, Facebook, Joe Bonamassa, lead generation, PAAS Easter Eggs, Social Media.

Social media has become a staple in most corporate digital marketing strategies. Brand awareness and customer service are often cited as two of the key drivers for adding it to the marketing mix.  Social media has been an excellent platform for brands to become more than just a logo; it’s become a platform for brands… Read more »