“With four great years already behind us, Bullseye continues to be our trusted advisor on all components of our digital marketing strategy and how it weaves in with our overall marketing objectives. Their hunger to ensure that we’re leveraging the latest advancements in the ever-changing world of social has put Joe on bigger stages, literally, both nationally and internationally.”

– Roy Weisman, Chief Executive Officer, J&R Adventures

Situation

Independent blues rock musician and guitar virtuoso needed to leverage the web to keep fans informed of his live tour dates, sell tickets, and memorabilia.

Solution

Bullseye leveraged social media and retargeting pay-per-click media to grow his Facebook fan base and offered free downloads of his music to grow his email database.

Results

Joe’s fan base has grown from 2,200 “likes” on Facebook in 2008, to over 2 million today — and more than 1.5 million downloads of Joe’s singles.