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Year: 2012

Put Your Money Where Your Mobile Is

1. Integrate QR Codes Are you using QR (Quick Response) codes to promote your brand? Utilizing QR codes allow us to share relevant content with a user about our products, services and promotions, easily via mobile devices. It’s also a simple way to connect with your audience, enhance SEO, and increase your website traffic.  2. ...

O Blog, Where Art Thou?

5 Reasons Why Your Business Needs a Blog We all know the struggle of staying relevant on the ever changing digital stage. One way you can overcome this challenge is to give your business a Shakespearian size voice that reaches beyond your immediate scope. A Blog is a great platform to leverage to stay top-of-mind ...

Facebook Hits the Bullseye with New Targeting Function

We are thrilled to share with you that Facebook is introducing a new targeting function specific to status updates for its users. Instead of creating a general status update that gets released to your entire audience, you can now tailor it to fit a specific group of people according to InsideFacebook. This will provide Facebook ...

Facebook Brand Timeline Goes Live

Facebook has finally rolled out Timeline for Brand Pages. As of Wednesday, February 29, 2012, Page owners can opt-in to preview the new design and features; automatic upgrades to the new Timeline-style interface will be implemented on all pages by March 30, 2012. The preview period allows for brands to begin testing the new features ...

Trade Shows and Online Marketing

Before, During and Post Show Communications Plan As many of you are starting to implement your 2012 marketing plans, if you’re a business-to-business marketer, trade shows are quite possibly part of your marketing plans. One of the biggest complaints we hear from prospective clients is that they didn’t get enough traffic at their booth. Before ...

Facebook Launches its Open Graph Application Integration

Your Personal Activity Log! Keeping track of what you’re doing… just got easier! Back in September 2011, Facebook announced a number of F8 integrations (Ticker, Timeline, Subscribe button, etc.) that would roll-out over the course of the upcoming months. Among these advancements, was the ability to add open graph applications, which would allow users to ...